Following up the digital evolution has demanded from companies in terms of being capable of changing and reinventing themselves with quickness and agility. Products focused on promoting the best experience through the behavioral study of their customers is the key to keep them innovative and competitive in the market.
With a passionate team of designers, who is into challenges and technological innovations through collaborative methodologies, we help companies and design teams think of solutions from the final customers’ perspective for products which provide good usability, consistency in interactions and accessibility.
We study and map users' behavior based on qualitative and quantitative research. We organize and prioritize insights based on business objectives and adding value to the customer in order to make business decisions easier.
Create innovative and effective systems or applications for your users based on market trends and business objectives compatible with your technological structure. The interfaces designed by our experts use collaborative methodologies, agile prototyping cycles, usability tests, implementation following up and usage measurement.
Have a detailed analysis of your product to make your company capable of driving improvements and evolution to your final customer experience. Through qualitative and quantitative methods, usability analysis provides a holistic view of your product which also validates adherence to your company's value proposition.
Have scalable interfaces with pre-established interaction patterns to minimize the user learning curve when using your system or application. The design system is a library of styles, components, templates and semantic design patterns that our experts constantly build and evolve in a collaborative and multidisciplinary way to provide fastness for the team who is in charge of the product conception, from the interface design to programming.
DiscoveryComprehension of business rules, technological limitations and users' needs.
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DiscoveryComprehension of business rules, technological limitations and users' needs.
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ExperimentationPossibilities mapping and solution in low or medium fidelity prototypes simulation until we find the ideal solution to be implemented.
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ExperimentationPossibilities mapping and solution in low or medium fidelity prototypes simulation until we find the ideal solution to be implemented.
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PrototypingSolution in high fidelity simulation, allowing the validation with users and stakeholders.
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PrototypingSolution in high fidelity simulation, allowing the validation with users and stakeholders.
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ValidationPresentation of the solution created for users in usability tests in order to validate its effectiveness and possible changes.
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ValidationPresentation of the solution created for users in usability tests in order to validate its effectiveness and possible changes.
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DocumentationPrototype closing and creation of complementary documentation with usage scenarios and other relevant information for development.
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DocumentationPrototype closing and creation of complementary documentation with usage scenarios and other relevant information for development.
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Products which meet users’ real needs and business objectives.
Technologically viable proposals that meet the Time to Market;.
Validations and tests with users and stakeholders during the process, providing a final result directed to business reality.
Low operational and development cost.
Conquer and enchant customers through a differentiated experience.
Higher conversion rates and customer’s loyalty.
Increase in the product’s added value, quality guarantee of deliveries by the implementation following up.
